Research and Development
Research and Development drives data-driven Business Growth
Invest in cutting-edge R&D products, companies can effectively achieve their business goals and stay ahead in a competitive market.
Outspace the Competition
Gain a competitive advantage and surpass your competitors by leveraging new or improved offerings through an effective research and development (R&D) strategy. By embracing R&D, you can enhance existing products, introduce new services and technologies, and prevent becoming obsolete, all while gaining an innovative edge and meeting unmet customer needs.
Validate your Idea
Discover Solutions
They can identify challenges, validate feasibility, and develop innovative fixes to address them, ensuring your products or services align with market demands.
Rapid Prototyping
Through efficient prototyping, ideas, features, and technologies can be quickly modeled to test their usability and gather user feedback, enabling you to iterate and refine your concepts.
Research Challenges
R&D professionals delve into potential objections and obstacles, gaining a comprehensive understanding of the market landscape and creating an R&D strategy tailored to overcome these challenges.
Activate Client Expertise
Leveraging the knowledge and expertise of your team, R&D professionals collaborate with your resources to identify problems and explore possible solutions, ensuring a collective and holistic approach to innovation.
By leveraging the expertise of an experienced R&D team and implementing a comprehensive R&D strategy, you can drive innovation, accelerate product development, and stay ahead of the competition in today’s rapidly evolving market.
Research & Development - from concept to functional prototype
Discover methods for validating your product concept.
R&D Sprint
Empower clients with profound knowledge, expert solution design, and roadmap recommendations.
Rapid prototyping
Deliver a comprehensive end-to-end functional prototype that will elevate your products to the next level.
Hackathon by Crownsoft
Facilitate a client event to creatively unearth ideas and collectively establish effective solutions.
Research
Conduct swift experiments to verify technologies and ideas, and ascertain their anticipated value.
What Is Research and Development (R&D)?
Also referred to as research and technical or technological development (RTD), R&D revolves around engaging in activities to foster innovation. Through this process, an organization introduces new products and services to the market or enhances its existing offerings.
What are the objectives of research and development?
What is the role of research and development?
In the absence of R&D entrepreneurship or an effective strategy, a business may face obsolescence unless alternative methods such as mergers and acquisitions (M&A) are employed to survive.
Who invests in research and development?
Technology companies rank among the top investors in R&D, with pharmaceutical and semiconductor industries also making significant contributions.
Examples of research and development activities include Crownsoft's R&D project with Roboteam and Alphabet's Waymo self-driving cars.
Why is Research and Development important?
Types of Research & Development
Who invests the most in R&D?
Why hire Crownsoft R&D Consultants?
Providing Solutions to Your Research and Development Inquiries
Frequently Asked Questions Regarding Research and Development
According to McKinsey, while pharmaceuticals have traditionally been recognized for their substantial R&D expenditures, sectors such as high tech, automotive, and consumer industries now invest even more, exceeding 20% of earnings EBITDA. In 2020, Amazon allocated 11.1% of its net sales to research and development programs, Alphabet dedicated 15.1% of its revenue, and Huawei invested 15.9% of its revenue. Globally, companies spent $2.3 trillion on R&D in 2019, which accounts for approximately 2% of the global GDP. Annual R&D investment has experienced an average growth rate of around 4% per year since 2010.
As a result of R&D, new products are designed and existing ones revamped. R&D is part of the product development life cycle – the ideation stage. For example, let’s say a client has a challenge to solve or isn’t sure how to approach a problem.
Via R&D, it’s possible to make recommendations, impacting solution design and the roadmap.
Following the R&D phase where feasibility is validated and prototyping takes place, the groundwork is in place for further design work.
R&D project management involves taking the lead in designing processes, sharing knowledge, and tracking the overall value of R&D via metrics. A top-notch strategy combines:
- Comprehending what an organization wants to (and can) deliver
- Alignment of R&D and corporate initiatives
- Determining and prioritizing capabilities and technologies for delivery
- Deciding how to deliver – operating model and organizational design
- Testing the strategy for robustness
- Clear communication of the strategy
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Related Pages
Product Design Sprint
Accelerated process to brainstorm, design, and validate product ideas.
Product Validation Sprint
Rapidly testing product concepts to ensure market fit and viability.
Rapid Prototyping
Quickly creating functional models of products for iterative feedback.
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